Robinhood is snapping up financial advisers. Here’s why.
April 27, 2021 By Nicole Casperson, Investment News Robinhood Financial is ramping up its financial adviser recruiting activity, entering the top 20 firms among incumbents by snatching up 40 experienced and licensed advisers from competing firms year to date, according to InvestmentNews‘ Advisers on the Move data. The majority of Robinhood’s adviser recruits this year came from Fidelity Brokerage Services (35%) and TD Ameritrade Inc. (25%), according to the data. A handful of advisers were recruited from other wirehouses and brokerages, including Charles Schwab & Co., Merrill Lynch, Pierce, Fenner & Smith Inc., Vanguard Marketing Corp. and Morgan Stanley, among others. Robinhood’s recruitment activity during the first four months of this year is a stark contrast compared with prior years. The online free trading app recruited 52 advisers for the full year 2020 and...