LPL Targets Cetera, Securities America and Kestra Advisors with Aggressive Recruiting Package
April 10, 2018 By Diana Britton, WealthManagement.com To boost recruiting, LPL is offering some advisors from rival firms up to 50 basis points on all assets. LPL Financial is sweetening the recruitment deal for advisors who join from rival independent broker/dealers Cetera Financial, Securities America and Kestra Financial, offering advisors 50 basis points on assets if they join the firm’s corporate RIA and 40 basis points on assets to join hybrid offices of supervisory jurisdiction (OSJs). The incentives are in the form of forgivable notes. The enhanced recruitment package, which takes the form of a forgivable note, was announced about a week ago, according to sources familiar with the promotion. Advisors from these firms who join LPL’s corporate RIA will also get a 93 percent payout for five years as further enticement. The firm is not...